Last updated:
October 14, 2025
This Cookies Policy supplements and is incorporated into our Privacy Policy. For information on
our privacy practices generally, including, without limitation, our use of analytics and
advertising tools and technologies, please see our Privacy Policy. Amusment Franchise (“Amusment
Franchise”, “we“, “our“, or “us“) uses cookies, pixel tags, web beacons, mobile device IDs, and
similar files or technologies to collect and store the information we automatically collect
about your computer, device, and use of amusementfranchise.com, together with any related
subsites, sub-domains, mobile and software applications, services, features and/or content
associated therewith (collectively, “our Website”). You can find out more about cookies and how
to control them in the information below
If you do not accept the use of these cookies, you must stop using our Website, or disable them
using the instructions in this Cookie Policy, by following the ‘opt-out’ links provided below or
by changing your browser settings so that cookies from our Website cannot be placed on your
computer or mobile device.
1.
What is a cookie?
Cookies are text files containing small amounts of information, which are downloaded to your
computer or mobile device when you visit a certain webpage. Cookies are then sent back to the
originating webpage on each subsequent visit, or to another webpage that recognizes that cookie.
Cookies are widely used in order to make our Website work, or to work more efficiently, as well
as to provide information to Amusement Franchise as the owner of our Website. We use cookies to
learn and track how you access and use our Website, including when and how users visit our
Website and how popular particular Website pages are and aren’t. We also use cookies to
recognize who visits our Website (“our Website Visitors”), to help display information on our
Website, to improve your enjoyment and the usefulness of our Website (for example, by
remembering and displaying certain information), and to provide you with targeted advertising
more relevant to your interests.
As noted above and throughout this Cookies Policy, cookies do lots of different jobs, like
letting you navigate between pages efficiently, remembering your preferences, and generally
improving your user experience. Cookies may tell us, for example, whether you have visited our
Website before or whether you are a new visitor. They can also help to ensure that
advertisements you see online are more relevant to you and your interests.
There are two broad categories of cookies:
- First-party cookies, served directly by us to your computer or mobile device.
- Third-party cookies, which are served by a third party on our behalf. We use
third-party cookies for those purposes described in Section 3 below.
Cookies can remain on your computer or mobile device for different periods of time. Some cookies
are “session cookies”, meaning that they exist only while your browser is open. Session cookies
are deleted automatically once you close your browser. Other cookies are “permanent cookies”,
meaning that they survive after your browser is closed. Permanent cookies can be used by our
Website to recognize your computer when you open your browser and browse the Internet again.
2. How do we use
cookies?
We use cookies to:
- track traffic flow and patterns of travel in connection with our Website, and how
visitors are using our Website;
- understand the total number of our Website Visitors on an ongoing basis and the types of
internet browsers (e.g. Firefox, Chrome or Internet Explorer) and operating systems
(e.g. Windows or Mac OS) used by our Website Visitors;
- understand general analytics about our Website and to learn insights into how our
Website is used;
- monitor the performance of our Website and to continually improve it;
- help display information on our Website;
- recognize our Website Visitors;
- track and understand interactions with our promotional and marketing emails and links
within such emails; and
- customize and enhance your online experience.
We use pixel tags in combination with cookies. A pixel tag is a type of technology, which is
placed on a website or within an email and used for the purpose of tracking activity on a
website. We use information collected from pixel tags, along with information collected from
cookies, to improve your user experience and the overall quality of our services.
3. What types of
cookies do we use?
The types of cookies used by us and our partners in connection with our Website can be
classified into one of four categories, namely “Essential Cookies”, “Personalization Cookies”,
“Analytical Cookies”, and “Marketing Cookies”. We’ve set out some further information about each
category, and the purposes of the cookies we and third parties use in the following table.
|
Type of cookie |
What it does |
How to block |
|
Essential Cookies |
Essential Cookies are essential to provide you access to our Website and any
services available through our Website and to use some of its features, such
as access to secure areas. Without these cookies, services you have asked
for, like transactional pages and secure login accounts, would not be
possible.
|
Cannot block as they are
necessary to provide access to our Website and its features.
|
|
Personalization Cookies |
Personalization Cookies record information about choices you’ve made and
allow us to tailor our Website to you. These cookies mean that, when you
continue to use or come back to our Website, we can provide you with our
services as you have asked for them to be provided. For example, these
cookies allow us to: Save your location preference if you have set your
location on your homepage, if applicable, in order to receive localized
search results; Remember settings you have applied, such as layout, text
size, preferences, and colors; Show you when you are logged in; and Store
accessibility options.
On some pages of our Website, third parties that provide applications
through our Website may set their own anonymous cookies in order to track
the success of their applications or customize applications for you. For
example, when you share an article using a social media sharing button on
our Website (e.g., LinkedIn or Facebook), the social network that has
created the button will record that you have done this. Because of how
cookies work, we cannot access these third-party cookies, nor can the third
parties access the data in cookies used by us. Some pages of our Website may
also contain embedded content, such as video content from YouTube or Vimeo,
and these sites may set their own cookies.
|
Please see the instructions set
out in “How to control or delete cookies” below.
|
|
Analytical Cookies |
We use Analytical Cookies to analyze how our Website is being accessed,
used, or is performing, in order to provide you with a better user
experience and to maintain, operate and continually improve our Website. For
example, these cookies allow us to: Better understand our Website Visitors
so that we can improve how we present our content; Test different design
ideas for particular pages; Collect information about our Website Visitors
such as where they are located and what browsers they are using; Identify
the devices used by our Website Visitors; Determine the number of unique
visitors to our Website; Improve our Website by measuring any errors that
occur; and Conduct research and diagnostics to improve product offerings.
|
Please see the instructions set
out in “How to control or delete cookies” below.
|
|
Marketing Cookies |
As you use our Website, you may notice that they feature advertising. We
allow third-party companies, including advertising companies, to place
cookies on our Website. These Marketing Cookies enable such companies to
track your activity on our Website, so they can show ads that they consider
relevant to you as you browse our Website. These cookies are anonymous —
they store information about the content you are browsing, but not about who
you are. Marketing Cookies also allow us and third parties to know whether
you’ve seen an ad or a type of ad, and how long it has been since you’ve
last seen it. This information is used for frequency capping purposes to
avoid you seeing the same ad multiple times, to help tailor the ads you see,
to detect and prevent click fraud, and to measure the effectiveness of ads.
All the ad companies or networks that we work with have their own privacy
policies and offer a mechanism for our Website Visitors to opt out of
tracking and behavioral targeting available through the ad itself or through
the opt-out mechanisms listed in the “How to control or delete cookies”
section below.
|
Please see the instructions set
out in “How to control or delete cookies” below.
|
Our Website may also use the following types of tracking technologies: web beacons (also called
clear GIFs) and pixels (also called pixel tags). Web beacons are tiny graphics with unique
identifiers that function similar to how cookies function but, in contrast to cookies, web
beacons are embedded invisibly on our Website. Additionally, as noted above, pixel tags can be
placed on our Website or within emails to track your interactions with our Website and when
emails are opened.
4. How to control
or delete cookies
Most browsers automatically accept cookies. Browsers generally also allow website visitors to
manage cookies in the browser’s settings. For example, a browser may allow you to reject cookies
from certain pages, or certain types of cookies, on our Website, or reject or disable all
cookies from all of our Website pages. As a result, our Website may not be able to be
personalized for you, may no longer capture or remember your preferences or other choices you
have made on our Website in the past, and our Website may not remember your name or contact
information or other information you have entered using our Website, and our Website may not
recognize the device(s) you use to access our Website.
Changing your cookie preferences in one browser will not necessarily carry over to other
browsers, so you may need to adjust your preferences each time you get a new device, install a
new browser, upgrade an existing browser, or alter or delete a browser’s cookie file.
Please note that if you choose to delete or reject cookies, you may not be able to use the full
functionality of our Website.
Most browsers allow you to change your cookie settings. These settings will typically be
found in the “options” or “preferences” menu of your browser. To better understand these
settings and how they work, the following links may be helpful, in addition to using the
“Help” option in your browser for more details:
If you only want to limit third-party advertising cookies, you can turn such cookies off by
visiting the following platforms:
5. How We Respond
to Do-Not-Track and Opt-Out Preference Signals
We do not track your online activities across the Internet. We only track your activity within
our Website. To that end and in order to protect your privacy preferences, we honor Do Not Track
(“DNT”) browser settings as a way to control how the data we collect about you, including your
personal information, gets used. Do Not Track is a browser setting that sends a signal to the
website that a visitor to that website has opted out of having his or her activities tracked and
the information concerning those activities stored on that device. For more information about
how to turn on your DNT browser settings, please check the links in Section 4 above, or use the
“Help” option in your browser for more details.
In addition, residents of certain U.S. states may also opt out of having their online activities
tracked by broadcasting an Opt-Out Preference Signal under applicable law, including the Global
Privacy Control (GPC), depending on which browsers and/or browser extensions you use that may
support such a signal. To look at extensions and browsers supporting the GPC browser signal,
visit here: https://globalprivacycontrol.org/. Note that if you choose to use the GPC signal,
you will need to turn it on for each supported browser or browser extension you use.
6. Changes to this
Cookies Policy
We will occasionally update this Cookies Policy to reflect changes in our practices and
services. When we post changes to this Cookies Policy, we will revise the “Last Updated” date at
the top of this Cookies Policy. If we make any material changes in the way we collect, use,
and/or share information held in cookies, we will notify you by prominently posting notice of
the changes on our Website. We recommend that you check this page from time to time to inform
yourself of any changes in this Cookies Policy or any of our other policies.
8. Cookies that
have been set in the past
If you have disabled one or more cookies, we may still use information collected from cookies
prior to your disabled preference being set. However, we will stop using the disabled cookie to
collect any further information.